Why developing coaching awards will be important
A great insight that in training and preparing to become a coach, and then being able to use the word I'm a qualified coach will give additional kudos and respect. Even for me personally coaching, I am fully aware that I have no recognised award - it's easy for anyone to do so. I'd like to think my teaching background, time with personal trainers, my own research and life-long learning, etc will count for a lot but this is a great reason alone.
The first part can be found here for anyone with the time (I only had enough for the second one :):