Design success

Figuring out why something is successful in retrospect is like trying to describe the taste of water. It’s hard. We aren’t big on process. We prefer to just put our heads down and design stuff, iterating over and over again until something feels right. Slack was no different — there wasn’t any magic process we used — but looking back, I’ve identified a few key things that helped make it the huge success it’s become.

From 'Slack's $2.8 Billion Dollar Secret Sauce'

 

Great read

Neal McQuaid